Who does Scooter Braun manage?
Who does Scooter Braun manage? Here’s a list of who Scooter Braun and his management company represent:
- Ariana Grande
- Ashley Graham
- Ava Max
- Asher Roth
- Baby Jake
- Black Eyed Peas
- Callista Clark
- Carly Rae Jepsen
- Dan + Shay
- David Guetta
- EDEN
- Gunnar Hill
- Hilary Duff
- Idina Menzel
- Jenna Raine
- Justin Bieber
- Kaliii
- Kelly Rowland
- The Knocks
- Lil Dicky
- Ozuna
- Paul Pogba
- Psy
- Push Baby
- Quavo
- Social House
- The Spencer Lee Band
- Steve Angello
- The Kid LAROI
- The Scarlet Opera
- Tori Kelly
- The Wanted
- Watt
- YG
J Balvin parted ways with Braun in May after signing with the manager in 2019. Ariana Grande reportedly parted ways with Scooter Braun hours after Demi’s news broke, per Billboard. However, music industry sources who are familiar to the situation, tell StyleCaster, “A music industry source who has knowledge of the situation told StyleCaster: “All of Scooter Braun’s clients are under contract and negotiations have been going on for several months as Scooter steps into his larger role as HYBE America CEO. People are spreading rumors based on what they know, but they are off. Scooter’s team at SB Projects are still handling both Justin and Ariana as they work through what this new structure looks like.”
Braun discovered Bieber through his 2007 Youtube cover of “So Sick” by Ne-Yo. He signed to Raymond Braun Media Group (RBMG), a joint venture between Braun and Usher.
The duo then focused on building a platform together. “We built his YouTube channel over three years,” Braun told Forbes in 2011. “He had a bigger YouTube channel before we even did a record deal with Usher. All the statistics pointed at the internet, and kids are spending more time on the internet as opposed to TV and radio, the mainstream didn’t realize the impact because there wasn’t validity till Justin became big. YouTube is bare bones and all we did was use a flip video camera.”
He then praised “Boyfriend” singer. “Justin is truly talented,” he lauded. “He is that special superstar that you see once in a lifetime. He plays four instruments, self-taught. He showed that in is YouTube channel. He had an incredible tone in his voice. He was captivating and I think that the marketing was right. At the end of the day, the secret to the marketing was to keep it organic and authentic. Make the kids realize that it’s theirs. Don’t overproduce the videos. Don’t try and put in special editing. Just let the kids sing and play his guitar and if he’s the real deal the kids will run with it because they’ll feel like it’s theirs, and have their own self-discovery.”
In the midst of the bombing at Ariana Grande’s concert in the UK, Braun told NPR’s The Limts With Jay Williams, “I feel like it’s the responsibility of being there for someone. I don’t look at it as like, oh, my God, I got to be here for my client. In that moment, I had to be there for my friend. And we had to stand next to each other, and I had to be support. And in turn, she was also support for me. After it happened, we all met up in Florida to kind of figure it out. And at first, it was cancel the tour. And I was adamant. I want to go back, and I just wanted to strike back at the terrorists. You know, I wanted to show them the strength.”
